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B.A. (HONS.) – MEDIA STUDIES

The Bachelor of arts programme will be blend of courses that will delve into media and Communication, integrating both theoretical and practical aspects across various media forms. This curriculum encompasses a diverse range of subjects designed to prepare students for careers in advertising, public relations, journalism, and media studies.

In today’s fast-paced digital age, the demand for skilled media professionals in India is at an all-time high. The Bachelor of Arts (Hons) in Media Studies has become a pivotal course, addressing the growing need for expertise in media channels, content creation, and communication strategies. With the media landscape evolving rapidly, there’s an urgent need for individuals who can navigate these changes with creativity and critical thinking.

Sai University stands out as a premier institution offering this degree, providing students with a comprehensive curriculum that blends theoretical knowledge with practical application. The university’s program is designed to equip students with the necessary skills and insights to excel in various media fields. The coursework at Sai University covers a diverse range of topics including digital media, journalism, film studies, and public relations, among others. This holistic approach ensures that students gain a well-rounded understanding of the media world. Moreover, the university emphasizes hands-on experience, offering internships and projects that allow students to apply their learning in real-world scenarios.

Key components of the programme include:

Interdisciplinary Courses

Students will study media and communication theory and practice, focusing on print, electronic, visual media, and new media

Critical Analysis

Students will learn to analyze and critically evaluate media messaging within socio-cultural, political, and historical contexts, fostering innovative and ethical dissemination of information

Industry Exposure

Through coursework, students will gain insights into the functioning of media industries at local, regional, national, and global levels.

Research Orientation

The programme includes an introduction to media/communication research and cultural studies, supplemented by internships that promote independent inquiry and supervised projects

Skill Development

Over eight semesters, the curriculum will cover ideation, creative writing for media, professional protocols, media law, and ethics.

Courses Offered

Global Media History and Systems
Graphic Design
Media and Communication Research
Photography
Image and Imagination
Cultural Studies
Development Communication
Media Theories and Practice
Television Production and Television Studies
Film History & Film Technology
Integrated Marketing Combinations
Scriptwriting
Cinematography
Direction
Sound Design
Editing
Film Studies
Industry Internships
Capstone Project

Minor Options

Writing for Media
Media Law and Ethics
Public Service Campaign
Immersive Community Engagement
Summer Internships
ICTs, New Media & AI
Film Appreciation
Supervised Study

Join us to be the Global Leader!

Be part of a transformative Media education that equips you 
to innovate, lead, and shape the media-driven world.
Apply Now

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